Core Services   >

Brand Consulting : With decades of experience handling blue-chip and MNC clients, Creatigies is well equipped to handle the strategic needs and demands of brand launches, re-launches, with innovative marketing solutions to brand issues and problems.  The successful of launch and promotion of the BPO Trinity  (later bought out by WNS), to unique solutions for ING Vysya, Reebok and the complete re-launch of Healthguard (Sri Lanka)  are some cases which have met with great success.

 

Sports Marketing: Co-creation of global properties like the Electrolux Wisden Indian Cricketer of the Century , Samsung Superskills, Lotte Superskills etc have allowed great knowledge and learning in the area of sports property creation. Marketing of IPL teams across the many years, and with each and every IPL team , for brands like Wrigley’s , The Muthoot Group,  TVS , Carlsberg, Life OK and Washington Apples makes Creatigies the only organization to have such wide-spread experience of the marketing of the game. Marketing support for the Sri Lanka Cricket Board, with the clothing partnership ( Reebok ), the creation of the Ceat Sri Lanka Cricket Awards and Royal Stag as the principal sponsor of the Wayamba team for the Champions League. The winning partnership of ING Vysya and the Bangalore Lions was stitched by Creatigies during PHL 2005 – 2006 , and was a trendsetter, many years before the arrival of the IPL.

 

Media Innovations : Over the years Creatigies has stood at the forefront of media innovations across TV, print , radio etc. Zee Sports, ESPN , Mid Day , Times Of India, Hindustan Times are some of the major media houses that have appreciated such innovations across brands such as Doublemint, Reebok, ING Vysya, Teacher’s , DYC, Centurion Bank,  etc

 

Sponsorship Management: With more and more brands and companies looking to either create or capitalise on events, activation and engagement, sponsorship is no longer just a logo on the backdrop. Creatigies has helped both 'property - owners and media' as well as brands to maximise the value of the associations and partnerships. The underlying operative aspect is the 'multiplier-effect' that delivers high on ROI for both parties.

 

Endorsements : An important tool in the Brand’s strategy in today’s time and age. At Creatigies we see endorsements as an extension of Brand Story through a Life and Achievements of a Celebrity. We believe that Brand-Celeb partnership has to fit just right for both Brand and Celeb to reap rewards.