Huda City Centre station is one of the biggest and the busiest Stations in Delhi NCR and prime real estate for Brands to own. 

Creatigies is proud to get HTC on board for the naming rights and branding of HUDA City Centre metro station, 2017 – 18

Station name was re-christened as HTC HUDA City Centre

HTC used the station as one of their key branding initiave and undertook approx. 35000 sq. ft of branding space at the station to promote its flagship products.

The HUDA City Centre is a terminal station on the Yellow Line of the Delhi Metro and is the 2nd longest metro line on the Delhi Metro network.

It has over more than 3 lakh passenger footfalls daily (approx. One crore passenger per month).

It is located in the Heart of Gurugram City and Approximately over 2.50 Lacs Vehicles cross this station daily.

Every year, Fortune India benchmarks midsize organizations which have the potential to become the part of Fortune India 500 companies. There are multiple parameters like net income, profit, assets, net worth, employee cost and dividend that are closely studied to draw this list and has become a benchmark in the Industry. 

For the 2017 edition was held in The Grand, New Delhi on Friday, 21st July, 2017 and Creatigies brought HTC Mobile as the presenting sponsor for their top-end HTC U-11. It gave HTC great access into the well-deserving audience for HTC U-11

The event was attended by MD’s/ CXO’s India Next 500 of The Fortune companies.

HTC India tied up with Cinepolis Cinemas across the country to promote their new products through on-screen and off-screen. In total 21 cities, 43 multiplexes and 234 screens across the country.

The promotion was for 26 weeks. 10 sec special animation slide with voice over just before the start of the movie saying “Keep your phones on silent mode” was well appreciated by the movie lovers. On-screen a 20 sec HTC TVC was shown before the start of the movie. The promotion was also through digital screens and static screens at the multiplexes.  HTC branding was also on Cinepolis website and facebook page.

HTC display zones at 41 multiplexes to display the various mobile phones.  Trained technicians/promoters were deputed at each of the display zones to explain the phone features etc to people coming to the display zone to enquire about the phones.

HTC Mobiles became the Principal sponsor of Kings I Punjab for the sixth edition of the Champions League occupying the right chest position on the team jersey.

HTC and Kings XI Punjab association went ahead the brand’s existing relationship, which was established during the Champions League T20 2014. HTC extended its association as the official principal sponsor for the eighth and ninth edition of the T20 tournament.

HTC – The Kings XI Punjab partnership has been stitched by Creatigies Communication and Long-term partnerships worked best for both the brand and the team, where they draw from each other’s strengths.

The inaugural edition of The Monsoon Shopping Festival 2015 at the Chhatrapati Shivaji International Airport was a great success.

The festival, which was held from July 30 to September 12, 2015 gave travellers an opportunity to shop at the domestic terminal and get a chance to win a smartphone from HTC. The domestic terminal wore a festive look, encouraging travellers to participate in the raffle through various communications placed throughout the airport. From large signages to raffle coupons, passengers were drawn to the festival at all points. Since the start of the fest, over 17,000 people participated in the contest and one lucky winner won the HTC Desire 526G+ every day.

Monster.com was the Powered by Sponsor of the festival.

Creatigies got HTC to sign up John Abraham as the Brand Ambassador.
This was HTC’s first brand endorsement in India and helped the brand create huge ATL and BTL promotions leveraging the images of the superstar.

The association enabled HTC to also leverage the strength of JA’s social media strength and reach out to the huge fan base of John Abraham.

HTC Partnered with NorthEast United FC As the Lead Sponsor during the Hero ISL 2014. The HTC branding occupied the front chest position on the NEUFC Jersey.

HTC renewed its association with the ISL franchise NorthEast United Football Club (NEUFC) as the Principal Sponsor for the second consecutive year in 2015 as well as in 2016.

Creatigies Communications assisted the unison of NEUFC and HTC.

HTC a global leader in mobile innovation and design, associated with the GMR Group owned cricket franchise – Delhi Daredevils.

The alliance formalizes HTC One M8, as the “official phone” for Delhi Daredevils team.