PVR – Creatigies

HTC – PVR Cinemas, 2017

Abhimanyu — Sun, 15 Jan 2017 10:00:00 +0000

HTC India tied up with PVR Cinemas across the country to promote their products through on screen. In total 24 cities, 46 multiplexes and 176 screens across the country.

The promotion was for 20 weeks. A 10 sec special animation slide with voice over just before the start of the movie saying “Keep your phones on silent mode” was well appreciated by the movie lovers. On screen a 20 sec HTC TVC was shown before the start of the movie. The promotion was also through digital screens and HTC branding on PVR website.

Nissin Cup Noodles – PVR Cinemas – 2016

Abhimanyu — Fri, 01 Jul 2016 11:00:00 +0000

Cinemas, Cup Noodles, Marketing, Nissin, PVR

Creatigies stitched a tailor made plan for NISSIN CUP NOODLES across select PVR Cinemas pan India for a period of 6 months starting July, 2016 covering 5 cities and 141 screens across 55 cinemas.

The promotion plan covered running of NISSIN CUP NOODLES TVC, digital plasma slide, banner on the PVR website and presence through digital screens across the chosen cinemas. Nissin also sold Cup Noodles through the 55 cinemas for the entire duration of the partnership.

LLOYD – PVR Cinemas, 2015

Abhimanyu — Sun, 15 Nov 2015 11:00:00 +0000

Cinema, Home Appliances, Lloyd, PVR

Lloyd was the presenting sponsor of movies such as Singh is Bliing, Loham, Prem Ratan Dhan Paayo and Spectre. The promotion plan covered running of LLOYD TVC , trailer mash up with opening and closing credits to LLOYD, listing ads with logo presence in the news paper, banner on PVR website and presence through digital screens across the chosen cinemas. It was also followed by a special screening of Spectre for Lloyd guests at the PVR Director’s Cut.