20

Years Of

| Creativity Strategy Synergy Energy

20

Years Of Creativity Strategy Synergy Energy

Our Services

Partnering with changemakers we aim at helping companies successfully manage the disruptive forces of technology and evolve through human-centered design

Media Innovation

Over the years Creatigies has stood at the forefront of media innovations across TV, print, radio etc. Zee Sports, ESPN, Mid-Day, Times of India, Hindustan Times are some of the major media houses that have appreciated such innovations across brands such as Doublemint, Reebok, ING Vysya, Teacher’s, DYC, Centurion Bank, etc.

Brand Strategy

With decades of experience Creatigies is well equipped to handle the strategic needs and demands of brand launches, re-launches, with innovative marketing solutions. The successful launch and promotion of the BPO Trinity (later bought out by WNS), to unique solutions for ING Vysya, Reebok and the complete re-launch of Healthguard (Sri Lanka) are some cases which have met with great success.

Endorsement

An important tool in the Brand’s strategy in today’s time and age. At Creatigies we see endorsements as an extension of Brand Story through a Life and Achievements of a Celebrity. We believe that Brand-Celeb partnerships must fit just right for both the Brand and Celeb to reap rewards.

Sponsorship

With more and more brands and companies looking to either create or capitalise on events, activation and engagement, sponsorship is no longer just a logo on the backdrop. Creatigies has helped both 'property - owners and media' as well as brands to maximise the value of the associations and partnerships.

Sports Marketing

Co-creation of global properties like the Electrolux Wisden Indian Cricketer of the Century, Samsung Superskills, Lotte Superskills etc. have allowed great knowledge and learning in sports property creation. Marketing of IPL teams across many years for brands like Wrigley’s, The Muthoot Group, TVS, Carlsberg, Life OK makes Creatigies the only organization to have such wide-spread experience of the marketing of the game.

The Journey

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People Speak

"Volkswagen recently partnered the Creatigies team for the BT Pro Am of Champions 2018. The team at Creatigies, driven by Navroze ensured that the event provided the perfect platform to showcase the new Passat to accomplished golf aficionados across the country. We were extremely happy to have the Passat mingle with the best of the best and thank the Creatigies team for all the effort and hard work that went into making this event a grand success."

Anirban Mukherjee
Head Marketing Communications, Volkswagen Passenger Cars India

This past year, ABP Network had the opportunity to collaborate with Creatigies. The Network has had a great time working with a talented group of individuals who have assisted us in developing well-researched tactics, particularly in our sports vertical. Kudos to the team for strategically planning the Pro Kabaddi League collaboration with UP Yoddha.

Avinash Pandey
CEO, ABP Network

"I still remember the way the idea behind the name and the logo you chose was explained ... I can so clearly visualize our meetings at your new office at an underground bunker opposite the Hyatt Regency and the people I met there and if not mistaken are still there as part of the family.. that says it all of the team’s spirit and commitment to the cause you guys have been championing all these years....you and your team have always inspired me with your high energy and passionate presentations Thank you for all those cricket bats, Baichung’s football for my son and some of those wonderful souvenirs. I consider it as my honor and privilege to have had the opportunity to work with you so closely and execute so many exciting and innovating ideas for mid-day We wish you all the very best for many more years!! "

Cyriac Mathew
COO Mid day

"I would like to congratulate Creatigies for completing a decade and would like to wish the Creatigies team even better times ahead. Creatigies brings in a fantastic blend of ideas, relationships and execution skills. It has been always a difficult task to keep Navroze and his somewhat crazy creative ideas at bay but I must admit that the innovative thinking manages to amaze you time and again. All the best!"

Himanshu Chakrawarti
Chief Executive Officer, The MobileStore Limited

"Creatigies has truly lived up to its name of providing creativity detailed with strategy. Navroze brings to the fore innovative ideas and solutions for brands wanting to stretch their rupee and get the best bang for its buck !! Creatigies has brought to us flanking ideas which has helped us hold our own with the big spenders with relatively limited spends. Well done Navroze and keep that passion going."

Kapil Kapoor
Chief Operating Officer (Global Business Development), Timex Group USA, Inc

"Creatigies Team has been pivotal in launching MakeMyTrip’s association with the Sunrisers Hyderabad team during IPL 2013. Team Creatigies facilitated the discussion with the Sunrisers Team management and went the extra mile in extracting best value from the sponsorship. They also came up with relevant ideas and creative thoughts for us to leverage the association."

Manish Kalra
Marketing Head, MakeMyTrip.com

"With an innovative firm name like Creatigies, you cannot go too wrong in inspiring brands and supporting them with a Strategic and Creative – out-of-the-box approach. And who better than Navroze to lead this effort. His eternal optimism has been infectious for Creatigies and has played a pivotal role in growing the firm and increasing the turf. I am extremely delighted Creatigies has completed 10 solid years of supporting brands in finding strategic marketing support via media solutions, BTL support, alliances, IPR leverage, IPL nuggets…the list goes on. Creatigies has been able to add value to a variety of brands across diverse sectors and on behalf of my organisation I am happy to be the recipient of some very innovative, value-enlarging solutions across our portfolio of brands for the last 10 years. Keep up the energy and passion. We wish Creatigies all the very best for the next decade of robust growth and adding value to their partnerships and clients."

Neeraj Kumar
Managing Director , Beam Global (India)

It’s been wonderful working with Navroze and his team at Creatigies. The best part about Navroze is that he always has his client’s interest first and in all our work he has always delivered more than we expected. Then as it happens, we started expecting more from him and even after our increased expectations, he surprised us with something more. His thoughts are very simple and his fundamentals absolutely clear. ” Customer First, “ is the simple mantra of Creatigies’ success.

Nilesh Gupta
Managing Director, Vijay Sales

"We are thankful to Navroze and the team of Creatigies for the commitment and passion with which they have helped in building brand LLOYD. The number of marketing initiatives like the BT LLOYD Golf Championship, Palate Food Festival and more recently the association with the RCB team in IPLT20 for 2016 have really helped the brand to develop aspiration and recall. It is a pleasure to work with people committed to transparency and fair play."

Nipun Singhal
Director, Lloyd Electric & Engineering Limited

In the new innings which begun in Jan 2019 I think the association with Creatigies has reached a new dimension and we are happy & proud to acknowledge that Amstrad is truly a brand co-created & built by both our teams. Right from the Brand Logo to strategic Marketing insights and branding at the Best and Biggest Airports in India we have truly made a formidable impact on consumers. I am personally very confident that together we will build something "extraordinaire"

Nipun Singhal
MD & CEO, OVOT Pvt Ltd (Amstrad)

Congratulations to Navroze & his marvel Creatigies for completing this milestone. I have had the privilege of witnessing from up-close, the evolution of this enterprise over the past 12-13 years. Navroze has this unique ability to not merely understand the brand brief but get under the skin of the brand before he & his team work to deliver an out of the box creative idea. The best part any business will love is, their ability to deliver unbelievable cost efficiency & even more importantly, being a part of the execution along the way, not just stop at making fancy concept presentations. Need more of their ilk! Wish them all the best.

Rahul Shanker
Chief Operating Officer, Modicare Limited

"Creatigies helped us re-look at our Healthcare Retailing business (Healthguard). Their refreshed interpretation lead to a brand logo face list, a renewed focus in maximising our existing customers loyalty and a new hope in the neighbourhood business potential. Creatigies was swift to generate diverse view points extracted from their vast and varied business experience. They shared passionate brand stories and uncovered critical business strategies to help us see new angles. They did a great job in localising international experience and learnings to help us solve the local problem."

Shyam Sathasivam
Associate Director, Swiss Biogenics Limited (Owners of Healthguard Limited), Sri Lanka

"True brands are created and sustained with innovative marketing think. Over the years, Creatigies has been a great source of innovative thinking for Reebok. They have been excellent in ideas generation and execution. Unlike any other agency , they understand the nuts and bolts of business and their solutions are practical and at the same time paradigm pioneers. Reebok, as the No.1 brand in India , has been credited with many firsts in marketing and a lot of that credit would be shared jointly with Creatigies."

Subhinder Singh Prem
Former Managing Director, Reebok India

"Navroze and the team in Creatigies has played an exceptional role’s in our newly launched Volvo lounge at the T3 terminal. The idea of establishing a Volvo lounge in the airport was greatly appreciated by our CEO, Mr. Hakan Samuelsson. This is a first for Volvo Cars World Wide and I would not be surprised if this idea is copied to other parts of the World. In order to be seen and recognized one needs to do something different. This is certainly a great initiative which will help our brand get more recognition in the time to come. Thank you once again the team in Creatigies for coming up with this very innovative idea."

Tomas Ernberg
Managing Director, Volvo Cars India

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