Creatigies stitched a tailor made plan for NISSIN CUP NOODLES across select PVR Cinemas pan India for a period of 6 months starting July, 2016 covering 5 cities and 141 screens across 55 cinemas.

The promotion plan covered running of NISSIN CUP NOODLES TVC, digital plasma slide, banner on the PVR website and presence through digital screens across the chosen cinemas. 

Nissin also sold Cup Noodles through the 55 cinemas for the entire duration of the partnership.