Syndications: Metlife – Dean Jones syndication, Times of India, 2012

Case Studies

Syndications: Metlife – Dean Jones syndication, Times of India, 2012

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Metlife – Dean Jones Syndication

Leveraging the excitement around IPL, Metlife sponsored Dean Jones columns during 2012 IPL in TOI – All Editions.

Along with the syndication sponsorship, Creatigies elevated the value for Metlife by hosting a M&G for Metlife senior management and guests.


Exposure through TOI and an engaging meet-n-greet with the legend delivered great value for the brand.



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